Juan Manuel Muñoz Jimenez is a Wright State University graduate student, working on his MBA in Marketing and International Business. He has spend a year as a graduate assistant for Wright State International Gateway (WSIG), the international admissions and student recruitment department of the university. There he has put into practice international marketing for the university, as part of the recruitment team under the direction of the Director for International Recruitment, Claudia Espinoza. As part of his responsibilities he currently helping with WSIG’s first international summer camp where students from Columbia attend a english intensive program and get to learn what its like to be a student at Wright State University. In his pursuit of knowledge, Juan sought out an internship with Lion + Panda, where he continues to learn from the creative minds who shook the marketing landscape in the midwest.
15 Questions with Juan
You’re a new addition to the crayon box, what color would you be and why?
Fuchsia, it never goes out of fashion.
If you could throw a party of any caliber, budget isn’t a factor, what type of parade would it be?
Party or parade? These are two different things to most people but lucky for you I am from Puerto Rico, and a party-parade is called a “Parranda.” This would take place back on the island, with the usual amount of people, some 100-200 family members and close friends, and we would go from house to house in a neighborhood with musical instruments gathering all and playing loudly to traditional Parranda christmas songs. We would end the night at my grandma’s house with roasted pork and large assortment of island food for an all night bash. I like my family holidays.
What do you do for fun and what would you be doing if it wasn’t advertising?
I am a firm believer in living life to the fullest. I am not just saying that to sound cool, I taught myself how to skateboard 2 months ago. Believe me, I am still scared of falling like everyone else, but I need to challenge my fears. How else will I grow as a person. Aside from that I have many hobbies. I practice archery with a friend every 2 weeks, I collect Hulk comics and every year I make a point to visit a friend in a foreign city. This year I am going to Charleston. I can’t live without the ocean and I wish to kayak in the Atlantic again. If I wasn’t doing Advertising I would do all those things I mentioned before, a lot more often.
Read. Read many different things and often. It will help out of the box thinking.
What’s the story about your family or your cat?
First, no cat, I am dog person. As for my family, they are fun loving, hard working, highly motivated and very well educated Puerto Ricans. They showed me how to question and think for myself. They challenge me to help me grow and we always have each others back. I drove to New Orleans to help my sister change apartments. My New Mexico cousins drove to Ohio for 3 different family graduations (including my own). My father went to New York overnight to be with our family there as one of his aunts passed away. Good or bad, we are always together.
What has been your biggest blunder at work?
In current memory, I sent 10 boxes with contracts from Wright State University without marketing materials they ask for. When I realized my mistake I apologized to my boss and send new boxes with said materials, but it was a careless mistake and it still haunts me.
What’s the most embarrassing thing that happened to you in high school and/or college?
I wrote a pretty embarrassing love note, the little girl received the note and never wrote back. Funny to think on now, but back then, oh man, my little heart was crushed!
It seems like there are a lot of people from the advertising world spending more energy on social causes. Is this actually a trend?
I think the real trend is that you have websites like kickstarter and other crowdfunding websites and organizations receiving better help from those people who want to give. If there is any trend, it’s that we have better, more trustworthy means to communicating needs and thus sponsors, big and small pick up the bill.
Why are people from the advertising and marketing world joining social causes?
This isn’t something new, where a business will purposely fund a social cause to win over customers, it’s just getting more attention. Please refer to previous question’s answer.
What was the last gift you gave someone?
A new longboard, for my little sister.
Do you believe in Bigfoot?
Fifty hyped “history” channel shows later, and my answer is still no.
What is the funniest thing that has happened to you recently?
My dog did a happy dance when I fed her, I guess you had to be there.
It’s Thursday, you’ve got to be at a project in Rio De Janeiro, Brazil on Monday. Your flight and hotel are booked; your visa is ready. What are the top five things you do before you leave?
1. Make sure someone is taking care of my dogs.
2. Be sure to gather all necessary materials and information concerning the Project. This might include setting a pre-leaving recap meeting.
3. Research possible downtime activities, Rio is not an everyday trip.
4. See if I can get a hold of any friends in Rio for #3.
5. Relax, I am going to Rio, Life is good.
If there was a movie produced about your life, what would it be called? Who would play you, and why?
“Bored in Ohio” It would be a latin comedy about self discovery in the plains of Ohio. Comedian Gabriel Iglesias would play me. He would first grow up fed up with a boring life in the midwest and then, through living life, realize that boring is a mindset, and that in life you must make your own fun, wherever you are.
How does the internet work?
It is a series of tubes. Oh, you were serious? Tubes that connect personal computers and server buildings across globe communicating with one another. I think its easier to grasp it when comparing it with an intranet, a closed off network of computers and servers as opposed to the “open” internet where everyone can view everyone.