Beyond Barriers: How Digital Accessibility Drives Innovation and Growth

In the digital age, accessibility is not just a matter of compliance or social responsibility; it’s a strategic advantage that can lead to social empowerment and economic growth. As we approach Global Accessibility Awareness Day on May 16, 2024, it’s crucial to understand the profound impact that digital accessibility can have on society and businesses alike.

At Lion + Panda, we recognize the importance of creating accessible digital products and are committed to fostering inclusivity in the digital realm.

In a study of 1 Million home pages:

92%

Had At Least One WCAG 2.0 Failure

61

Errors On Average

Causes of Most Common Accessibility Failures (% of Home Pages)

86%

Low Contrast Text

66%

Missing Image Alt Text

60%

Empty Links

54%

Missing Form Input Labels


Long-Term Business Success with Digital Accessibility

Investing in digital accessibility is a key to long-term business success. Implementing guidelines such as WCAG not only benefits users with disabilities but also enhances the experience for all users. Accessible websites are favored by search engines, expanding customer reach and reducing legal risks. Moreover, focusing on accessibility can drive innovation and is a strategic imperative for modern businesses.


Inclusive Design in a Connected World

Inclusive design is crucial for global digital accessibility. It goes beyond compliance, aiming to create products and services for a diverse user base, including the elderly and non-native speakers. Embracing inclusive design can tap into new markets, increase customer satisfaction, and drive innovation. However, limited infrastructure and inadequate policies can widen the accessibility gap. Educating stakeholders and raising awareness is key to fostering a culture that embraces inclusive design.


Enhancing User Experience for All

The future of digital accessibility is about creating experiences that are accessible, inclusive, and enjoyable for everyone. With over a billion people living with some form of impairment, ensuring digital accessibility is a matter of broadening your reach and tapping into a huge potential market. Accessible websites improve key performance metrics and offer a better user experience.

An infographic showing 3 icons of humans. one icon is missing an arm and is labeled "permanent". One icon is holding a baby is labeled "temporary". The last icon has their arm in a cast and is labeled "situational". ADA and WCAG Compliance.
Credit to uxdesign.cc

The Business Case for Digital Accessibility

Making digital assets accessible opens doors to a wider audience and taps into an underserved market. Accessible features enhance the overall user experience and can turn visitors into loyal customers. Adhering to international laws and boosting SEO are additional benefits of implementing accessibility best practices.


The Role of Website Accessibility in the Digital Age

Inclusion and diversity concept with young indian man in wheelchair taking selfie portrait with multiracial friends. United group of diverse young people having fun together at home

Website accessibility ensures that diverse social and economic groups, especially those with disabilities, have equal access to online resources. It benefits everyone and can be efficiently integrated from the earliest stages of web development. By embracing inclusivity, we ensure the internet remains a diverse and accessible space.


Digital accessibility is a gateway to empowerment and economic opportunity. It’s a commitment to inclusivity that benefits all users and a strategic business decision that can lead to innovation and market expansion. At Lion + Panda, we understand the importance of creating accessible digital products and are dedicated to helping businesses achieve this goal. Let’s work together to build a more inclusive digital world.

Our FREE guide to accessibility

Get our FREE guide to ADA and WCAG compliance

Start your journey toward digital inclusivity today. Download Lion + Panda’s comprehensive guide to ADA and WCAG 2.1 compliance. This whitepaper will equip you with the understanding and tools needed to create an accessible digital presence for all. Because everyone deserves a seat at the digital table. Let’s Access The Web Together.