Strategy
Top 5 Changes to SEO in 2023
Each year brings new opportunities to make digital marketing work for you. It’s natural that the methods you use to interact with your customers with alter organically over time. As we learn more about how users find what they are looking for, major search engines develop new strategies for meeting this demand. Once these new […]
The Digital Marketing Landscape in 2023
As we enter into 2023 many companies are moving forward, incorporating the latest trends in digital marketing strategies. Your business needs to stay ahead of the game to maximize your customer interactions and impact. Today’s customer is more educated and more discerning about the companies they work with. Read ahead to learn more about digital […]
Top Five Web Design trends for 2023
As the year begins to close, we here at Lion & Panda like to look toward the future and the challenges it brings. As a Cincinnati local company, we pay close attention to the coming trends for web design and development so we can stay on top of our customer’s needs. With that in mind […]
Shop Local: Find the right Web Development team near you
There is no denying the necessity of a great website to help your business reach its goals. However, choosing the correct design firm can feel a bit intimidating. From large-scale international corporations to cloud-based web development services like Wix or Squarespace, you want to be sure you’re working with the right Web developers that will […]
What Are User Personas and Should You Be Using Them?
What are user personas? We should all be working from a user-centric focus, that much we know, but do we know who our users are? Broadly speaking, yes. There is a veritable smorgasbord of analytics tools and survey, testing, and feedback services to capture a snapshot of your target audience. Use them and you’ll have […]
Website vs. Web Application – What’s the Difference?
When people are considering the digital presence they want to create, there’s an issue that can quickly arise – “Do I need a website or a web application?” The question tends to be more convoluted, but the basic element is whether they are creating a ‘basic’ website or a more dynamic web application. And for […]